It’s been almost three full years since Justin Bieber released his last studio album, Journals, which proved that the young pop singer was much more than a teeny-bop sensation with short-shaggy hair. However, before the young superstar could step up to bat to continue this post “Baby” era, he went off the deep-end with endless reports of legal trouble, a messy break-up and the overall birth of an infamous “bad-boy image”. Fast forward three years, Justin Bieber returns with a Purpose. Following the success of Skrillex/Diplo produced singles “Where Are Ü Now”, “What Do You Mean” and “Sorry”, comes a well developed, transitional piece that once again proves that Justin Bieber is a very talented artist. The album kicks off with “Mark My Words” and “I’ll Show You” which sets the pace of the well-produced, R&B assisted album. After revisiting the singles “What Do You Mean” and “Sorry”, Justin Bieber links up with Ed Sheeran for a stripped-down, very mature track titled “Love Yourself” which contains one of the most popular verses of the album; “My mama don’t like you and she likes everyone,”. Before plugging in Big Sean, Travi$ Scott and Halsey for three of the albums well-received songs, “No Pressure”, “No Sense” and “The Feeling” respectively, Justin Bieber croons for some “Company” on a smooth cut for the ladies. Before closing the album we revisit “Where Are Ü Now”, an emotional ballad titled “Life Is Worth Living” showcasing the Biebs religious roots and an upbeat EDM dance-floor filler for the kids ironically called “Children”. Justin appropriately closes the album with “Purpose” which transitions the young singer into manhood as he recognizes his mistakes while thanking the Lord for life. It’s evident that the singer has gone through the darkest hours with this “late-night, soul-searching session [from his] boudoir”. The deluxe addition includes seven tracks consisting of “We Are” featuring Nas, the “What Do You Mean (Remix)” featuring Ariana Grande and “The Most”, a stripped down, smooth version of “Where Are Ü Now”. Overall Purpose came at a perfect time showcasing both Justin Bieber’s personal growth as a superstar in the limelight and an undeniable talent that can cover all genres including pop, hip-hop, R&B, EDM and even soul. Adjacent to the stripped-down, graffiti covered album art comes a stripped-down, well-developed Justin Bieber who regains his spot as one of the most talent artists on the planet!
Justin Bieber – “The Feeling” ft. Halsey
Justin Bieber – “Company” ft. Travis $cott